Harry Walker Agency
Promoting the world’s foremost leaders, thinkers, and innovators at the podium
The Harry Walker Agency is a speakers bureau that creates once-in-a-lifetime opportunities to hear from today’s leading minds.
As Marketing Manager, I was copywriter, content marketer, and brand strategist in one: developing messaging, brainstorming campaigns, and creating content that promoted HWA and its extensive roster of public speakers.
Content Marketing
HWA Chats
Not ready to book a speaker? Get up close and personal with them first.
One of my key accomplishments was helping conceptualize and launch HWA Chats, a candid speaker video series that became a key sales tool.
The goal was to highlight topics that fit each speaker’s expertise and brand, while aligning with the needs of sales agents in optimally promoting speakers to potential clients.
Featured speakers included Freakonomics author Stephen Dubner, former Australian Prime Minister Julia Gillard, and Captain Richard Phillips.
Result: An effective, go-to tool for sales agents and an extensive library of compelling video content promoting HWA’s exclusive speakers.